JLove is an activist, author, and conscious media maker who has spent over two decades working on issues of social justice, race, and gender. She is the author of That White Girl (Atria Books/Simon & Schuster, 2007), which has been optioned for film. She has also co-edited four other books. JLove developed a love for Hip Hop at an early age, and has endured many difficult times in her early life. It is through her love for Hip Hop and having endured adversity, that her passion for social justice came to be. Her production company, JLove&M1, proves that music can help create positive change around the world.


We at Boomcast had the opportunity to sit down with JLove and find out more about her inspiring life:  

Tell me a little about your personal music background?

“I’m From Denver, Colorado. Raised in a multicultural community and all my schools were multiracial. So I was exposed to so many different kinds of music and I fell in love with music. It was Hip Hip though that really stole my heart in middle school. Also my friend was the first female graffiti artist in Denver which strengthened my love for Hip Hop and it really saved my life.”


How did it save your life?

“I was always a different kind of ‘white girl.’ I was friends with everyone from different cultures. However because of racism, that wasn’t a positive thing so I felt like I had no home. I was Always a chameleon changing communities but never feeling home. That all shifted however, when I got into hip hop culture because what unifies us is our principals and feeling a sense of community. It saved my life because I was really broken. When I was 16 I was in a gang and was robbing stores and drinking everyday because I felt so broken. I would be dead or in prison had hip hop not found me." 


Music and activism is such a powerful combo; where did you get the idea?

“It was early on when I became conscious when I was around 20 or 21. My best friend and her boyfriend got locked up in prison so I was alone and in danger. So I moved to California. I took courses that politicized around racism and social justice. I joined The Universal Zulu Nation and became a hip hop activist because it was all about using hip hop to affect social change. It works. People don’t want to feel oppressed but want to express themselves through dance and music as storytelling for social justice. Young people especially want to be engaged in a creative expressive way so music and culture is a way to have fun while making a positive impact."


What was your first project and how did it propel future projects?

“First big project was my book: That White Girl, and it’s how I got into storytelling. It was a huge deal for me since it was the first time I came out to my family about living a double life. Most people didn’t know my whole story. 15,000 copies sold for a first time novelist felt amazing. Then it got turned into a film which is where I learned how to create film. I fell in love with this medium. After that my first film was Asia One: Expect the Unexpected. Now I have 5 books on market and have 15 projects in development to be good reality shows and hope to get some on networks." 


What’s next for JLove&M1?

“Looking for ideal distribution partners in line with our value and visions. Our goal is massive global liberation for all people around the planet. I’m so excited about Boomcast and what we can do together to create positive change. Our value and visions are completely aligned and I’m so excited to start strategizing for future events.” 

JLove uses Boomcast because of the inspiring and positive content that is distributed on the app, which sees eye to eye with her values and vision. She is doing amazing things in the fight for social justice around the world through music and the future is looking very bright. Look for her inspiring artistic videos on Boomcast and check out her existing videos and story on her website